Poster analysis

The poster above is a poster for one of our RMA films called 'You're Next'. 

Immediately by looking at the poster as a whole, you can tell its for a horror film as it is a very dark poster with a lot of use of shadows and other dark areas to conceal certain parts of the killers and so that the most attention possible is drawn to the white maskes of the killers as they stand out due to a contrast of white on a black dark background.

The text usage is also very effective as it the original colouring of it is also white. This means it has a similar effect to the masks as it is white, it stands out on the dark background and brings the text into the foreground of the poster. The text has been covered in blood Staines which show up very well due to the colour contrast of Red on White. It then reinforces the theme of horror as it links to the machete that the killer at the back is holding which implies that is were the blood came from. 

The use of short, and effective text is very good at get people's attention and giving them a vague idea of what the film is about and what it's themes are. The text saying "THEY WILL HUNT YOU" is effective as it engages people looking at it by using the word "YOU". Also by having the font bold and in capitals, it stands out to show its importance and it is easy for people to read. Then the writing for "YOU'RE NEXT" is in the same font but even bigger by showing its importance in relation to the film itself, not to mention it also yet again connects viewers with the "YOU'RE". 

Overall I will use techniques and inspirations from this in order for me and Harry to create our ancillary task film poster.